Super Bowl mania descends on us, and
the endless stories about the bowl clog sports and mainstream media outlets. I
am always struck this time of year by how much of the coverage casually refers
to the game as “entertainment.” A quick Google search culls over 934,000,000
references linking the two. It comes out in a different but telling way when
athletes talk about themselves. Some athletes use to deflate the obsessive
American hero worship that plagues by saying “I’m just an entertainer.” They
don’t say, “I’m just an athlete”—being an athlete matters too much to them.
They don’t say “It’s just a game”—the game really does matter. By refocusing on
entertainment, the athlete like many commentators who dismiss things as “just”
or “mere” entertainment downplay its worth by hinting it does not really matter
too much.
I think this is
a mistake.
To entertain can involve activity
worthy of respect and attention. Many domains of human excellence and
achievement have their own inner logic and beauty and deserve respect, but they
also entertain. This entertainment can bring joy and appreciation to us. The
link between sports and entertainment matters.
James Carville
famously remarked “Americans view politics and sports as entertainment.” I for
one have no problem with being entertained by an activity. We use the word
entertain to cover a huge range of experiences such as reading literature,
attending concerts, conversing with a friend, playing or watching a game. Being
entertained can involve appreciating an activity and its form, and beauty and
structure. It can involve pleasure, but far more such as delight or being
transported or learning.
Being entertained can arise from serious endeavor
and being entertained does not reduce to pleasure. One can be entertained by tragedy
or serious conversation or plays or endeavors like a political campaign. People
can experience pain and sorrow as well as exhilaration or delight from
entertainment.
The deep roots
of the word entertain derive from two
areas. The Indo-European root “ten” means “hold” or “grab.” These meanings
continue through the French tenir to English.
“Enter” suggests gathering together and inviting one inside to be together. The
root of entertain points to people
gathering together where they find their attention held by the actions or
people or object they engage.
Being
entertained does not just mean to be amused or charmed or even pleased. Entertainment
does not require pleasure or happy endings. Art can entertain. People can
entertain. Spectacle can entertain. Competition can entertain. But none guarantee
that we made happy by it.
Being entertained
means that we are grabbed; our attention is focused and we attend to what is
before us. We can see, hear and experience in a visceral way. Good
entertainment pulls us into the emotional, cognitive and perceptual possibilities
of an experience. A book a play, a symphony, a class, a game, a conversation
can entertain us.
All these
experiences require is human attention and openness to experience.
Entertainment can be a trifle for our amusement, but it can elicit profound
emotions such as a symphony, rock song or a play, novel or inspiring lecture.
All entertain but they capture our attention and interest at different levels.
This engages us, and the level of engagement opens the possibility of learning or
changing from the experience. At the least, entertainment can divert us and
permit us to appreciate an experience, but it offers more. Entertainment can influence
or change us. The key becomes the level of engagement from us that it captures from
us.
I think that
sports can be entertaining in all these ways because it can arrest out
attention, engagement and influence our emotions. It can provide delight,
sorrow, ecstasy, sadness or even boredom. It can call forth intellectual and
emotional interest, study and attention. Almost any aspect of life can do this
for people interested in a domain. The mimetic arts like dance, theater, and
music evoke this reality with extreme clarity and power. Sports live in that
same family.
What makes the
entertainment of sports so compelling is that sports competition is open
ended—we do not know and cannot predict the outcome. This means that every
sport competition possesses an edge of uncertainty and risk—it is why I cannot
watch when my team is trying to make a free throw with one second left or a
field goal kicker is kicking a game winner with two seconds left.
The sheer
uncertainty can compel attention and heighten interest and passionate
engagement. I do not want to deny the capacity of scripted and predictable
outcomes to entertain and educate us. Rereading a book, re-listening to a
record or re-watching a movie can provide endless satisfaction and appreciation
as well as being a Rorschach test of who we are at different times. But the
possibility of the unexpected and the new adds luster and interest to entertainment. Sports possesses a reality and real time component that scripted life and works can never provide.
Art introduces
competition all the time. Ancient Greece from which we inherit both our art and
our sport connected them both with beauty— they conducted competitions for
plays, dance and sculpture. They played war games from which western sports
developed. Today we regularly stage juried art shows and competitions in all
areas of art and production. Products and artists boast of winning awards at
shows. These competitions with winners and losers supplement the competitive
market place where over time products but also artists discover if people will
spend money and time to appreciate, use and be entertained by their creations.
Sports can
carry this uncertainty and competition to logical extremes, but we experience
it in many areas of life. Every time a symphony or drama is performed, the
script interacts with the unique interpretive power of the performers. In
classical music credenzas permitted and encouraged improvisation and virtuosity
among performers. In jazz the basic themes and structures open up to improvisation
that defines the art. Live performance even of scripted art entertains in a
unique and powerful way with the edge of risk and creativity that accompanies
each new performance even of well-known classics.
Entertainment
is quite consistent with powerful purpose and commitment. We see this in drama
and performance art and in live human performances such as courts or war or
politics or market competition. We can see it when painters or dancers or
composers push established boundaries and rules to create new forms or
reinvigorate old forms. None of these has guaranteed outcomes and all can
entertain and engage by virtue of the uncertainty and risk and unpredictability
of the competition.
Sport games
synchronize a powerful narrative in a controlled way. Human life is rife with ambiguity
and unknown outcomes. We constantly embark on risk ventures at work and at
home. Competitive athletics both regulates and intensifies this driven contrast
through games with rules that determine winners and losers within limited space
and time. Winners and losers are clear and celebrated. But then the next game,
the next competition, the next season begins again, just like life. Coach Nick
Saban won his third national championship in four years in football and put it
well, “I will have one day to enjoy this, then it begins again.”
John Rocker, one of the true knucklehead of recent baseball history, offers a different take. Defending the use of steroids in baseball he suggested that baseball and all sport really are just entertainment. "When people are paying their $80 to $120 whatever it may be to buy their ticket and come watch that game, it;s almost like the circus is in town."..."They wanna see some clown throw a fastball 101 mph and some other guy hit is 500 feet. That's entertainment." It may be, but it is not athletics, just look at the World Wrestling Federation.
John Rocker, one of the true knucklehead of recent baseball history, offers a different take. Defending the use of steroids in baseball he suggested that baseball and all sport really are just entertainment. "When people are paying their $80 to $120 whatever it may be to buy their ticket and come watch that game, it;s almost like the circus is in town."..."They wanna see some clown throw a fastball 101 mph and some other guy hit is 500 feet. That's entertainment." It may be, but it is not athletics, just look at the World Wrestling Federation.
We can be
entertained by sports in so many ways just as we can by art, people, politics,
markets and the rest. I want to insist that being viewed as just entertainment does not denigrate
sport just as it does not denigrate movies or drama or dance.
The ancient
Greeks understood that each human practice involves skill and a unique form of
beauty. Competition in sport or playwriting or inventing can breed excellence
in achievement. It can push masters beyond themselves and motivate young
artists and athletes and entrepreneurs to innovate, adapt and produce greater
accomplishments. The Greeks also insisted that each practice possessed a unique
dynamic and virtues and beauty that can earn our appreciation and respect.
Sports entertain
us; just don't call it just entertainment.
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